And I’m baacccccck! 🎉 This time, I’m diving into some of the biggest hurdles Ivory & Beau has faced over the past 13 years—because let’s be real, it hasn’t all been smooth sailing. But wow, what a journey it’s been!

Plus, in the latest YouTube video, I’m pulling out some gems straight from the I&B history vault! 💎

✨ Throwback to 2014: Our first BIG photoshoot—the Ivory & Beau Spring 2014 Lookbook—with the incredible Izzy Hudgins. It was bold, edgy, and full of dreamy bridal fashion. Looking back, I can’t believe we haven’t done one every year since… but hey, life gets busy! Check out the full lookbook below and relive the magic with us.

📲 TikTok Cringe & Chaos: Ohhh boy… Remember those early pandemic days? We jumped on TikTok right before Covid hit, and looking back, some of those videos are so cringe-worthy but also so much fun. 😆 It’s wild to think how much has changed in just 5 years. The stress, the uncertainty, the faith it took to keep going—somehow, God provided in ways I never imagined. And now, I&B is thriving more than ever. Also—shoutout to Rachel for absolutely crushing our TikToks these days!

If you’re ready for a ride through Ivory & Beau’s history (and some embarrassing moments), hit play on the video and enjoy the trip down memory lane! 🎥

Ivory & Beau marks an incredible milestone—over 11 years of crafting joyful wedding experiences! From the early days of uncertainty to becoming a thriving business, the journey has been filled with passion, perseverance, and a deep commitment to creating meaningful moments for both customers and employees.

Founder, Nicole Mason, reflects on the evolution of Ivory & Beau, the lessons learned, and the drive to build a business rooted in intention, joy, and community impact. With a focus on giving back and fostering an environment of laughter and love, this milestone is just the beginning of an exciting future.

Follow the behind-the-scenes journey on YouTube as Ivory & Beau continues to grow, innovate, and spread joy!